Amazon: When Workplace Culture and Brand Goes Horribly Wrong

Amazon Brand Culture

No matter what is really happening inside the doors of Amazon, Meghan Biro gets it right when she says "despite the fact that this company seems to be as common in many households as running water, it will forever have “ruthless” associated with its employer brand. Let’s see how many super-bright millennials are willing to cross that threshold. This is where it gets dangerous for brands to recover."

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